Assistant Director - Summer Camp

ABOUT YOU
Camp Galil is a place where individuals can find a sense of self and are charged with finding their voice to build a better world. As a place that promotes self-confidence, independence, making friends, exploring and learning new activities, we believe our ideal candidate will embrace a growth mindset that enables them to grow inside our camp framework and community and help us to grow at the same time. You are looking to not just change the world, but to recruit and engage the next generation of leaders to join you in that process. You feel equally comfortable working independently and collaboratively, while empowered to ask for help along the way. Because of your organization and communication skills, you successfully prioritize the tasks at hand and are ready to dive into both new challenges as well as daily operations.

To both engage our current summer camp community and new campers and their families, you will leverage various communications channels to reach a diverse audience of all ages. You are prepared to guide new families, leading them through each step of the enrollment process, and then working with our youth leadership, welcoming them with audacious hospitality. As the principal coordinator of outreach and engagement activities, you work closely with a team that includes camp professionals, volunteers and summer staff.

ABOUT THE ROLE
The Habonim Dror Camp Galil Assistant Director is principally charged with the coordination of projects, programs and initiatives that support our families, community engagement and enrollment goals. The Assistant Director implements our communications, enrollment, and community engagement plans.

Our winter operations are based in Philadelphia, and this position requires strategic travel throughout the region for trainings, meetings and events. During our summer season, this role is in-residence at our site in Ottsville, PA.

RESPONSIBILITIES
Outreach & Enrollment
Create and implement new strategies for recruitment and retention of campers
Coordinate timely and effective enrollment and post-summer communication with camp families to ensure high retention of current campers
Implement recruitment initiatives by organizing and publicizing open houses, recruitment events and outreach programs.
Develop and coordinate new organizational programmatic partnerships to cultivate new Galil families connections in partnership with the Shaliach.
Work with our year round programming leadership to support thriving youth groups and to integrate retention and recruitment goals into year round programming within the regions.
Develop and coordinate on-site summer outreach initiatives and partnerships, including tours for prospective families.
Meet annual new camper recruitment and camper retention goals.
Communication & Marketing
Expands and maintains Galil’s online presence including web, social networking, and email marketing communications:
Coordinates timely updates to website
Social Media - develop and implement social media communication and engagement strategy to drive traffic and increase engagement among current families and alumni.
Hubspot/CampMinder - responsible for strategic maintenance of email marketing database to best support effective communications with stakeholder groups.
Create, produce and place strategic camp promotional materials and advertising.
Managing communication with camper families during the summer to support relationships building with Camp Galil and stewarding retention goals.
Coordinate and implement communication plan throughout the summer, including: Social media updates and engagement, photo/video updates, camper/counselor letters home, weekly newsletter, and preparing post-summer communication to campers/families from counselors.
Working with and supervising the Summer Communications Specialist.
Family Support Coordination
Maintain and manage all camper applications, enrollment procedures, payment plans, financial aid support, intake forms and acceptance correspondence within the camper management system and other relevant documents.
Supporting the community care team, provide ongoing parent communication to identify home strategies which may be transferred to the camp environment.
Serve as a primary liaison with parents through the summer towards the goal of supporting campers in a successful transition to camp, partnering with families to meet camper needs within the context of the camp community and structures, and updating families.
Supervision and Professional Development
This role is supervised by the Executive Director and includes an annual 360 review conducted by the Board of Directors. We are invested in the professional growth of the person who serves in this position. Professional development is available and encouraged through our partners in the camping field and Jewish communal world. We offer opportunities for growth within the organization, and Camp Galil is committed to our assistant director’s continued learning.